Business Analytics Review

Issue #2 | June 2024

Welcome to the second issue of the Business Analytics Review, your trusted source for the latest developments, trends, and tools in the field of business analytics. We're excited to continue bringing you insightful news, thought-provoking reads, and essential tools to keep you ahead in the analytics world. Let's explore what's new this month!

Trending in Business Analytics

1. Channel Analytics Feature on WhatsApp for Android Receives Updates WhatsApp is rolling out updates to its Channel Analytics feature on Android, enhancing its usability and data visualization capabilities for users. This update aims to provide more actionable insights for channel administrators. Read more

2. Dresner Advisory Publishes 2024 Data and Analytics Governance Market Study Dresner Advisory Services has released its 2024 market study on data and analytics governance, highlighting key trends, challenges, and best practices in the industry. The report underscores the growing importance of governance in ensuring data quality and compliance. Read more

3. How AI and Business Analytics Foster Better Collaboration A recent article on Forbes discusses how the integration of AI and business analytics is enhancing collaboration within organizations. The piece explores various use cases and the impact of these technologies on improving team efficiency and decision-making. Read more

Recommended Reads

1. Behavioral Analytics in Business Dive into the world of behavioral analytics and discover how understanding customer behavior can drive business success. This article provides insights into the tools and techniques used to analyze customer interactions and predict future behaviors. Read more

2. Personalization at Scale Explore the strategies for achieving personalization at scale in business analytics. This piece discusses the role of data in creating personalized customer experiences and the technologies that enable scalable personalization. Read more

3. Career Path for Business Analysts Learn about the career path of a business analyst, including essential skills, job roles, and opportunities for advancement. This guide is a must-read for anyone looking to start or advance their career in business analytics. Read more

4. Top 12 Machine Learning Use Cases and Business Applications Discover the top machine learning use cases and business applications in this comprehensive article. From fraud detection to customer service, learn how machine learning is transforming various industries. Read more

Tool of the Week: Tableau

Tableau is a leading business intelligence and analytics tool that empowers users to visualize data and share insights seamlessly across their organizations. Known for its intuitive interface and powerful data integration capabilities, Tableau is essential for transforming data into actionable intelligence.

Key Features:

1. Data Integration: Connect to various data sources, both on-premises and in the cloud.

2. Interactive Dashboards: Create interactive reports and dashboards with drag-and-drop functionality.

3. Real-Time Analytics: Monitor data in real-time with live dashboards.

4. Advanced Analytics: Use sophisticated analytical functions and predictive modelling.

Resources:

• Learning Path: Guided learning paths to become proficient in Tableau. Start learning

Tableau helps organizations make informed decisions by turning data into actionable intelligence, making it an indispensable tool for data analysts and business leaders alike.

Thank you for reading the second issue of the Business Analytics Review. We hope you found the information valuable and insightful. Stay tuned for our next issue, where we'll continue to bring you the best in business analytics. For more resources and information, visit Business Analytics Institute.